Hooley: Free windows if the Tribe wins

Corey Kluber has win the Cy Young. Tonight, he can win free windows for some happy customers

I've never bet on a sporting event, so I've never known the joy of a game's result putting thousands of dollars in my pocket, nor the fear of having a significant amount of money riding on the final score.

I feel as if that's the case tonight, though, even though I have nothing personal at stake on the outcome of the Cleveland Indians' game at the Chicago White Sox.

I'm excited because friends of mine might really cash in, even though they didn't place a bet in Las Vegas or with a local bookmaker.

One guy I work with will get a check for $8,000 if the Indians win. Another I know of will win $41,000 if the Tribe runs their winning streak to 15 games.

It's all part of 15th anniversary promotion from Universal Windows Direct that many laughed at when it was announced.

UWD promised it would give back to the homeowner every dollar spent on any home remodeling job -- windows, roofing, doors, etc. -- contracted for in July if the Indians won 15 consecutive games at any point this season.

Since the Tribe had never won 15 or more in a row in team history, skeptics scoffed at the "chance" UWD was taking. 

I've known Bill Barr and Mike Strmac, the owners and founders of Universal Windows Direct, for six years. Yes, I'm a paid endorser of their business, but that has nothing to do with why I'm so happy for them over the publicity they're getting for this innovative promotion.

Both these guys are genuinely good people, charitable people, men who haven't let the success of their company change their work ethic or their love of where they came from.

Bill and Mike grew up on Cleveland's West side. They went to grade school together. They've been lifelong friends. Now, they think it's pretty cool their success allows them to buy season tickets to Tribe games and advertise in Progressive Field.

That's where they'll be tonight, hosting a party with everything provided for their customers who have a refund check riding on Corey Kluber pitching the Indians to a 15th straight win tonight.

Make no mistake, Bill and Mike want this to happen. They want their customers to get those checks, and not just because they put down a big chunk for an insurance policy to protect against the sales refunds promised in the promotion.

I'm thrilled for them. I'm thrilled for the customers who may get their remodeling jobs done for free. Enough bad things happen to good people in this world. It's rare, and pretty cool, when something good happens to good people.

So, enjoy the game, and, Go Tribe.


Bruce Hooley

Bruce Hooley

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